Cygnus provides support to public health agencies to inform healthcare providers and prioritize and target populations about evidence-based health research studies, findings, and reports from agency-approved sources. Our KMKT experts give our clients strategic insight to structure effective knowledge management initiatives. This includes concept planning, technical assistance and training, format of dissemination, and implementation of research knowledge to effectively reach target audiences and priority populations. 

KMKT efforts typically include close collaboration with our partners, researchers, and academia to support our client’s goals. Our partnerships involve both public and private-sector groups (e.g., federal, state, and local government agencies; provider groups; purchasers; policymakers; the continuing medical education community; and patient and consumer organizations). Our expertise spans extensive services in a variety of subject matter areas enabling us to make a difference for your organization. Selected services include: 

  • Developing strategic KMKT operations plans based on a full understanding and knowledge of a specific agency’s needs and target audiences to be reached;
  • Convening technical expert panels;
  • Translating knowledge, conceptualizing, developing KMKT tools and products for knowledge transfer and implementation activities;
  • Testing tools and educational materials for KMKT;
  • Disseminating and promoting knowledge transfer tools and educational materials;
  • Developing and collecting metrics to determine the effectiveness of knowledge transfer by conducting evaluation studies, including formative and summative evaluations;
  • Providing innovative information management, including developing and managing the design, delivery, operations, and maintenance of Web-based, data-based information, and complex systems;
  • Developing Web architecture for multi-tiered applications, including ontology and taxonomy and metadata design; and
  • Developing KMKT program management and strategic planning that address both time-critical and long-term project requirements.

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